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Developing a Series of Partnered White Papers to Encourage Engagement

Notion offered insight and design for an ongoing sponsored series in the popular healthcare industry site, Fierce Pharma. The campaign included a branded look and feel across a five-part content series, published online from July through November 2020.

White Paper Series

White Paper Series

We established a strategy to unify and elevate the content series with custom illustrations and unique text treatments. Additionally, we updated content from separate authors and differing formats, and wove them into a compelling, unified thread line.

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